ABOUT

AMBAR SETYAWAN

Ambar is the Chief Executive Officer at PT VILABS. In his current role, he leads the vision and direction of the product and business roadmap, implementing systematic processes to structure and prioritize product and business development efforts. Ambar has been involved in the IT industry since 2014, beginning as a UI Engineer at PT Citos Connection, and has played a key role in building several startup companies since 2013.

In 2017, Ambar founded an Augmented Reality (AR) startup in Indonesia, originally named CLENOVIO, under PT Globalindo Digital Inovasi. He later secured investment funding from Mr. Kiwi Aliwarga, CEO of UMG Myanmar, to transform PT ARUTALA into a company supporting heavy machinery. Along his journey, Ambar also established PT VILABS, a startup focused on developing virtual experiences using technologies such as Augmented Reality, Virtual Reality, AI Holograms, Immersive Projection/Video Mapping, and Interactive Technology. PT VILABS serves various industries, including healthcare for simulations and tourism for entertainment and education.

Ambar has gained recognition in several competitions, including being a Finalist at Startup Ideosource, a Top 12 Startup in the Samsung Global Startups Acceleration Program, and a Top 30 City Selection in Makerfest Tokopedia. In 2019, he was awarded the Technology-Based Startup Company Program from the Ministry of Research and Technology of the Republic of Indonesia.

Ambar graduated from Gadjah Mada University in August 2014 with a major in Computer and Information Systems.

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